Description

Job Description

DUTIES AND RESPONSIBILITIES

- Define strategy for products based on overall direction of the bank

- Define product budget /target and ensure realization in collaboration with sales specialists and relationship managers

- Elaborate recommendations and ensure implementation and efficiency

- Define targeted market shares, sales forecasts and profitability objectives

- Constantly adapt to the evolution of the market, detecting and studying the potential opportunities to create a new product and/or ensure the adaptation of current products

- Obtain market intelligence reports and advise sales leads to technical sales specialists

- Oversee collection of information directly or indirectly related to all products to propose areas of development (market analysis, evolution, competitors' activities, etc.

- Manage relationships with key partners

- Workforce training on product usage

- Regular benchmark TB offerings of other banks to ensure competitiveness

- Periodically analyze product performance by customer segment/location/BU etc and take appropriate action

- Work closely with Sales teams, Information Technology team and Operations to develop and enhance products

- Assess demand in the market for products to determine the need to develop or enhance products

- Plan out how to efficiently roll out and implement product schemes

- Support Product Sales when announcing new changes in products

- Conceive products in relation with Risk, Finance, Operations, Legal and Compliance Units.

- Work with marketing team to define most suitable media plan (type of media, period, frequency, etc.) to create awareness of new and existing products

- Monitor product performance periodically and provide performance report to management based on results obtained vs. targets.

- Oversee analysis of results of launching new product/development

- Follow-up on relevant indicators (e.g. turnover, pricing, market share, etc.

- Ensure team has necessary skills and knowledge required for current and future needs

- As part of the Bank's Information Security requirements, maintain the security of all Information entrusted to the staff and comply with the principles and policies in the Information Security Handbook.

JOB REQUIREMENTS

Education

Minimum Education: First Degree in any related discipline. MBA or advance degree equivalent in Business administration, Finance or related field is an added advantage

Experience

Minimum of 5 years experience in banking with significant experience in Product Management and Design